2017 is nearly over, and smart business people are already looking ahead to the next year. They’re making investments, planning out their next moves, and creating strategies to grow both sales and profits in the months ahead. Hopefully, you’re doing the same.
In this webinar, national small business columnist Gene Marks will share the marketing moves you can do right now to profit next year, including:
- Investing in customer relationship management: What apps they’re using and what pitfalls they’re avoiding
- Creating more online content: The best practices for starting your own video or podcast series
- Revisiting their website and social media: The latest SEO and advertising tools and how they’re working with consultants
- Moving towards marketing automation: The latest marketing automation technologies and how they’re generating leads
- Establishing metrics: How data is driving their decision making and what metrics are most useful
- And, you’ll walk away with great ideas and concrete strategies for creating a 2018 marketing plan specifically for your business